Paris (Web Desk): Today, makeup fans across the globe are celebrating International Make‑Up Day, a day dedicated to honoring the creativity, confidence, and cultural expression found in cosmetics.
From beauty salons to social media platforms, people are showing off their favorite makeup looks—ranging from artistic and bold to fresh and minimal. The hashtag #MakeUpDay2025 is gaining momentum online, with thousands sharing their transformations, favorite products, and personal journeys through makeup.
Major beauty brands are taking part in the celebration by launching special collections, hosting tutorials, and offering limited-time deals. Virtual masterclasses, influencer-led live streams, and makeup challenges have taken over platforms like Instagram, TikTok, and YouTube.
“Makeup gives people a way to express themselves and feel empowered,” said global beauty influencer Zara Jae during a digital panel discussion. “Today’s all about celebrating that freedom and joy.”
Beyond the glam, the day also sparks conversations about clean beauty, gender inclusivity, and ethical production—reflecting how the beauty industry continues to evolve.
No matter your style or skill level, International Make‑Up Day invites everyone to join in and explore the beauty of self-expression—one brushstroke at a time.
